Hoist the colors

Build a complete
brand with AI
in minutes.

Logo, color system, brand voice, and ready-to-use assets — all generated from a single brief. No design skills needed. Just your ideas and the wind at your back.

Flagship brand

Boulder

Outdoor gear co.

Trusted by crews building thousands of brands

28,000+
brands launched
12
languages flown
1.4M
assets chested
97%
satisfied crews
The full kit

A full brand system,
not just a flag.

From visual identity to brand voice — every piece works together from day one. No half-measures.

AI brand identity

Answer a short brief and get a complete visual identity: logo suite, color system, typography, and pattern library. Refine with natural language til it's shipshape.

Brand voice & copy

Define your brand's tone, vocabulary, and messaging framework. Generate taglines, product copy, and social posts that sound like your crew, not a script.

Ready-to-use assets

Export your brand kit as SVGs, PNGs, social templates, business cards, slide decks, and web styling. Every asset is seaworthy, not a mockup.

Multi-brand

Manage multiple brand side by side. Each brand has its own identity, crew permissions, asset library, and version history. Share across the fleet.

Three bearings

From idea to brand
in under an hour.

No onboarding calls. No design reviews. Just your brief and our AI. Plot your course and go.

Write your brief

Tell us about your business, your audience, and what makes you different. A few paragraphs is enough — we chart the rest.

Review your brand

We generate a complete brand system. Review the logos, colors, typography, and voice. Make changes in plain English til it feels like yours.

Export & publish

Download your brand kit or publish directly to your website, social profiles, and marketing tools. Everything stays synced across the fleet.

Pick your plank

One price fits all
the way you grow.

Start with one brand. Scale to a fleet. Every plan includes the full brand builder. Pay monthly or save with annual.

Solo

$9 /mo
  • 60 AI credits / month
  • 1 brand
  • Core brand builder
  • Standard exports
Best for solopreneurs, one brand

Growth

$19 /mo
  • 140 AI credits / month
  • 3 brands
  • Core brand builder
  • Standard exports
  • Email support
Best for active SMBs
Need more firepower? View higher-tier plans

Studio

$79 /mo
  • 600 AI credits / month
  • 12 brands
  • Full brand builder
  • White-label exports
  • API access
Best for growing agencies

Business

$149 /mo
  • 1,200 AI credits / month
  • 20 brands
  • Full brand builder
  • White-label exports
  • API access
  • Dedicated support
Best for multi-client agencies

Agency

$329 /mo
  • 3,000 AI credits / month
  • 50 brands
  • Full brand builder
  • White-label exports
  • API access
  • Dedicated support
Best for large agencies
30-day satisfaction guarantee. If you don't love your brand, we don't keep your doubloons.

Prices in USD, billed monthly or annually.

Ready to set sail?

No design skills. No meetings. Just your ideas — and a brand that looks like yours, not ours.